Data Analytics Services

Data analytics empowers marketers to target the right audiences, reaching them before they know they want to be reached—and Prerogative Digital has data analytics down to a science. 

The truth is, your ideal customer will convert with only a certain level of probability—which means each channel has a scalable ROI that can be assessed by looking meaningfully at customer behavior and the attributes that  generate sales. 

To that end, Prerogative Digital executes digital analytics on a continuous basis to crunch through existing customer and prospect data to pull out actionable target market insights. 

We analyze channel performance, existing revenue-driving customer base alongside a prospect database to tell you definitively: 

• Ideal Customer Profiling / Customer Database Modeling 
• Probability of Closing a Sale / Prospect Analysis
• ROI by Channel / Conversion Rate Analysis
• Multi-Touch Attribution Analysis
• Customer behavior analysis