If SEO isn't top of mind when creating websites or content, then scaling your business isn't either. Search engine optimization (SEO) is what builds brand awareness and captures customers' interest when the intent to buy is high. And gaining that attention using SEO is done at a fraction of the cost of paid media, maximizing the ROI on marketing spend.
Running a holiday sale or weekly special? Definitely promote it here to get customers excited about getting a sweet deal.
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